Media Institute of the Caribbean, UNESCO Jamaica and the New Zealand High Commission Supports Maroon Community in Charles Town Residents with New Disaster Preparedness Media Initiative
CHARLES TOWN, PORTLAND, JAMAICA — In a proactive step to help the indigenous population of be better prepared for mounting threats of climate change and natural disasters, the historic Maroon settlement of Charles Town was engaged in a groundbreaking community media initiative. Developed in partnership with the Media Institute of the Caribbean, UNESCO Jamaica and the New Zealand High Commission, the project aims to develop a communications plan to utilize traditional systems, new media formats and the innovative broadcasting technology, known as RadioBox, to bolster disaster preparedness and resilience.
Charles Town, recognized for its rich Maroon heritage and close-knit community, lies in a region prone to hurricanes, flooding, and landslides. Climate change has only increased the frequency and intensity of these events, placing the community at heightened risk. Wesley Gibbings, Vice President of MIC noted, “Through community media, we hope to empower local volunteers to share critical information before, during, and after disasters. This grassroots communication network can be the difference between safety and danger for at-risk residents.”
At the heart of the initiative is a Community Media Volunteer Network, where volunteers will be trained in producing and broadcasting disaster preparedness content. Using local radio and digital platforms, these volunteers will learn strategies to educate fellow residents about disaster risk reduction and resilience measures — with a particular emphasis on hazards most likely to affect Charles Town.
The project also aims to strengthen ties with national agencies responsible for disaster preparedness. By establishing reliable communication channels with national broadcasters and emergency management organizations, critical updates can be passed on quickly to local residents. This real-time flow of information is pivotal for coordinating evacuations, securing supplies, and minimizing damage when a disaster strikes.
Ensuring the long-term sustainability of the initiative is another key pillar. Leaders behind the effort plan to integrate the community radio within existing cultural tourism activities, tapping into the unique Maroon heritage that draws visitors to Charles Town each year. This integration will support ongoing operations and allow the station to flourish beyond its disaster preparedness role.
Member of the Maroon Council and volunteer trainee, Lois Tenn, expressed optimism: “Our community is proud of its heritage, but we also know we need modern solutions to meet new challenges. Being able to broadcast life-saving information is empowering. It’s a way for us to unite, protect our traditions, and keep each other safe.”
As the project moves forward, Charles Town serves as a model for how communities can harness innovative technology and volunteer-driven media to enhance resilience in the face of growing climate threats. Through collective commitment, robust training, and strategic partnerships, this Maroon settlement is charting a path toward greater security and empowerment for its people.
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